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ABA: The American Bankers Association
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ABA offers five membership levels: Gold, Platinum, Diamond, Premier and Academic Institutions. Each membership level is designed to deliver increasing benefits in access, brand visibility, industry resources and cost savings, tailored to meet the diverse needs of service providers in the banking industry.

For more information about benefits available to Academic Institutions, click here.

For a more customized, premier level relationship, please contact partnernetwork@aba.com to schedule a consultative discussion.


 

Access

Enhance your market reach, industry influence and business growth. Engage directly with key decision-makers at ABA events and position your company as an industry thought leader by contributing podcasts, research papers, video insights, white papers and infographics on ABA platforms.

Benefits Diamond Partner Platinum Partner Gold Partner
Association with a trusted and elite set of solution providers and industry leaders ⬤ ⬤ ⬤
Dedicated page on aba.com’s Partner Network Directory recognizing company, products and services ⬤ ⬤ ⬤
Enhanced visibility through inclusion in ABA's online directory search engine ⬤ ⬤ ⬤
Industry Insights: Opportunity to submit educational thought leadership content for inclusion on aba.com including podcasts, research, white papers and infographics 12 / YR 5 / YR 2 / YR
A list pull to conduct a USPS mailing thru a third-party mailhouse to a designated audience (ABA provides USPS mailing list only to third-party mailhouse. Member pays for the mailing to take place) 1 / YR 1 / YR
Complimentary registration(s) to ABA Washington Summit 3 2 1
Complimentary registration to a conference of your choice 1
Member pricing for booths/sponsorship ⬤ ⬤ ⬤
Usage of ABA Partner Network Collective Mark ⬤ ⬤ ⬤
Opportunity for company to post on social media (one-time) announcement of being a Partner Network member. ABA to provide ready to use artwork for you to utilize. ⬤ ⬤ ⬤
 

Brand Visibility

Boost your company's recognition and credibility within the banking industry. ABA ensures your solutions reach targeted, relevant audiences, enhancing awareness and fostering trust among potential bank clients. Using ABA’s channels enhances your marketing efforts, allowing you to expand your brand's reach efficiently and cost-effectively.

Benefits Diamond Partner Platinum Partner Gold Partner
Featured Video Content: Submit up to three short (under 3-minute) videos to educate bankers and highlight your expertise—featured on your dedicated Partner Network online directory page.
⬤
Industry Insights: 5-minute educational podcast with an ABA moderator 2 / YR 1 / YR
Industry Insights: Opportunity to submit educational content for consideration to host a webinar ⬤
Opportunity to submit educational content for consideration to be a speaker at an ABA event ⬤ ⬤ ⬤
Highlighted as a featured partner on the Partner Network landing page (ABA to select run date) ⬤
Link to company profile on aba.com if exhibiting/sponsoring ⬤ ⬤ ⬤
Extended company profile in directory ⬤ ⬤
Featured education post on ABA’s LinkedIn Group page (Static and posted by ABA) ⬤
Opportunity to post own educational content in ABA’s LinkedIn Group page ⬤ ⬤
Recognize Member Benefit/pricing on aba.com's Member Savings webpage ⬤
Dedicated email blast to up to 1,000 targeted members featuring approved educational content 1 / YR
Appearing in online search results for relevant topics. ⬤ ⬤
Digital Demos - a dynamic, online destination where bankers can explore short, focused demos grouped by category. You create the 3-minute demo, ABA will request them quarterly. Can post one / year. ⬤ ⬤
 

Industry Resources

Equip your teams with essential insights to secure business. ABA provides curated access to economic and policy analysis, news and research on the banking industry to enhance your expertise and credibility.  This empowers your company to gain the strategic edge where it matters most.

Benefits Diamond Partner Platinum Partner Gold Partner
VIP lunch invitation(s) to hear exclusive banker/ABA expert conversations to strengthen your strategy and sales approach ⬤ ⬤ ⬤
Receipt of the State Bankers Associations Directory ⬤ ⬤
Complimentary subscription to the ABA Banking Journal and ABA Daily Newsbytes ⬤ ⬤ ⬤
Complimentary subscription to Industry Segmented email bulletins ⬤ ⬤
Member pricing for online training ⬤ ⬤ ⬤
Complimentary Bank Solutions Provider Certificate for every employee in your company ⬤ ⬤ ⬤
Bank Notes! Curated content specific for industry providers in 'cliff-note like' formats ⬤ ⬤ ⬤
 

Savings

Extend your brand, sharpen your skills and broaden your reach. As a Partner, you’ll enjoy numerous perks including exclusive discounts on exhibits, products, training, registrations and publication advertisements.

Benefits Diamond Partner Platinum Partner Gold Partner
Discounts on booths, products, training, registrations, publication advertisements ⬤ ⬤ ⬤
Access to Dell and Hertz discounts ⬤ ⬤ ⬤
 

Pricing

  Diamond Partner Platinum Partner Gold Partner
  $10,000 $5,500 $2,995

Looking for an enhanced partnership?

Premier Partners: A new ABA designation for companies making a substantial long-term investment in the strength of the banking industry through their commitment to ABA and by offering a unique benefit to ABA members. Inquire about eligibility and requirements.

Want to know more about your partnership options?

We're here to answer any questions you may have about signing up.