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ABA: The American Bankers Association
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Customers Expect Modern Digital Solutions and Personalized Experiences at Every Touch Point

The simple answer has been to provide customers with access to multiple channels, whether in person or through digital solutions. But that just isn’t enough anymore. According to IDC analyst Marc DeCastro, the real magic happens when banks connect these touch points to provide a seamless experience.

FIS

FIS is a financial technology company providing solutions to financial institutions, businesses and developers. We unlock financial technology that underpins the world’s financial system. Our people are dedicated to advancing the way the world pays, banks and invests, by helping our clients confidently run, grow and protect their businesses. Our expertise comes from decades of experience helping financial institutions and businesses adapt to meet the needs of their customers by harnessing the power that comes when reliability meets innovation in financial technology. Headquartered in Jacksonville, Florida, FIS is a member of the Fortune 500® and the Standard & Poor’s 500® Index. To learn more, visit FISglobal.com. Follow FIS on LinkedIn, Facebook and X (@FISglobal).